Tag Archive for: Clif Bar

Runners of Austin: Part I

A special series featuring four Austin runners and their journey as they train for the upcoming 3M Half Marathon and the Austin Marathon. Brought to you by CLIF Bar & Company, the Official Sports Nutrition of #downhilltodowntown17.

Name – Abi

Club – Austin Runners Club

Area to run – South Austin (St. Edward’s University)


1. What got you into running?

I started running as a way to cope with difficulties in my life. Running has been an outlet for me, a way to de-stress. It has improved my self-confidence, reduced my negative thought processes, and brought stability and peace. Time spent running is time for me to reflect on myself and how far I have come.

2. How long have you been a runner?

I ran cross country and track in high school. I quit when some mental and physical difficulties took over my life. As an adult, I began to run again in early 2015 and I don’t foresee that ending any time soon!

3. What continues to motivate you to run?

I am motivated to continue to run because of the dedication that it takes when it gets hard – both mentally and physically. I am motivated by that “special” feeling I get after I finish a run. I am also motivated by my fellow ARC runners, the multiple health benefits that result from running, and the ability to explore the city that I live in by using my feet.

4. What does a typical long run Saturday look like?

I live near the St. Ed’s campus in South Austin and find myself training through those neighborhoods, around the downtown trail, and when my schedule permits, with ARC.

3M Half Marathon to Partner with Clif Bar

High Five Events is pleased to announce that Clif Bar & Company will be the Official Sports Nutrition for the 2017 3M Half Marathon. The partnership will provide runners with Clif Bar’s nutritious products before, during, and after one of the country’s fastest half marathons.

Clif Bar returns for another year to the 3M Half Marathon, set to take place on January 22, 2017. Runners can look for CLIF SHOT® Energy Gel on course at the CLIF® Energy Zone and other products at the finish line. In addition, the 3M Half Marathon and Clif Bar will increase community engagement and product awareness by offering free samples to training clubs, sampling product at running stores, and supporting various demo runs around Austin.

“Clif Bar did a great job last year and we’re glad they’re back for another year of running Downhill to Downtown,” said Jack Murray, co-owner of High Five Events. “Their products are well-respected throughout the industry as is their approach to community engagement.”

The 3M Half Marathon boasts one of the fastest 13.1-mile courses in the country and will celebrate its 23rd year running in 2017. Runners will enjoy a point-to-point course with mostly downhill running that showcases some of Austin’s finest locations. Starting in north Austin and finishing in front of the Texas State Capitol, runners will appreciate a 306’ net elevation drop. Participants can register on the website.

“Clif Bar is excited to return for another year and support runners in their quest to PR at the 3M Half Marathon,” said Jeanine Romine, Regional Marketing Manager at Clife Bar. “Providing runners with nutrition and on-course support will help maximize their effort as they push themselves to run their best race.”

About Clif Bar & Company: Clif Bar & Company is a leading maker of nutritious and organic foods and drinks, including CLIF® Bar energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and snacks for adventure, the family and employee-owned company is committed to sustaining its people, brands, business, community, and planet. For more information on Clif Bar & Company, please visit www.clifbar.com, check out our Facebook page at www.facebook.com/clifbar and follow us on Twitter at: www.twitter.com/clifbar.