Limited Spaces Available at Health & Fitness Expo and Finish Line Festival
The Austin International Half, formerly known as the 3M Half Marathon, is excited to announce that exhibitor registration is now open for the upcoming event’s Health and Fitness Expo, set to take place on Friday, January 16, and Saturday, January 17, 2026, at Palmer Events Center. This highly anticipated event attracts thousands of runners and spectators from around the world, offering exhibitors an unparalleled opportunity to showcase their products and services to a vibrant and engaged audience.
The two day Health and Fitness Expo runs in conjunction with the event’s Packet Pick Up giving exhibitors the chance to engage with participants, their friends and family, and the general public. In addition to the expo, exhibitors can register for a booth at the finish line festival on race day, January 18, 2026. Exhibitors are invited to sell, preview, showcase and sample their products and services.
The Austin International Half is introducing new benefits for exhibitors to enhance brand visibility and streamline race weekend logistics:
- $10 Discount Code: Exhibitors will receive a race registration code to share with their audiences.
- Team Running Opportunities: Companies can organize employee or ambassador teams to participate in the race under their brand.
- Exhibitor Lounge: A designated space with light refreshments for exhibitors during event hours.
“We’re proud to welcome exhibitors to a race weekend that truly reflects Austin’s vibrant culture and commitment to healthy living,” said Megan Frausto, partnership manager for the Austin International Half. “Whether you’re launching a new product or connecting with our passionate community of runners, this event offers an incredible platform to showcase your brand and be part of an unforgettable experience in the heart of Texas.”
The 2026 Expo will feature over 30 exhibitor booths, exclusively for health and fitness enterprises and similar organizations with an anticipated 18,000 plus attendees over the two days. This event offers a unique platform for businesses to engage with a passionate audience interested in running and health-related products and services. Detailed pricing and booth-related information can be found on our registration page for those interested in securing a spot at the expo.
The Austin International Half, formerly the 3M Half Marathon, is renowned as one of the fastest 13.1-mile courses in the world. Runners will enjoy a predominantly downhill, point-to-point route that highlights some of Austin’s most iconic locations. The race starts in north Austin and finishes downtown near the majestic Texas State Capitol. The popular two person relay team option will also be available again this year. Participants can complete their registration through the official website.
About the Austin International Half: Formerly known as the 3M Half Marathon, the Austin International Half is a celebrated point-to-point race with over 30 years of history. Participants enjoy a fast, downhill course that finishes in vibrant downtown Austin. Renowned for its net downhill route and expert organization, this event draws athletes globally and embodies Austin’s dynamic culture with its lively post-race festivities.
Ready to blaze your way to a new PR? Or maybe you’re eyeing your first half marathon and want a course that lifts you up (literally). Either way, the Austin International Half is calling — and this point-to-point downhill course is your golden ticket to a fast, fun, and unforgettable race day.
Let Gravity Be Your Running Buddy
Our course isn’t just scenic — it’s strategically fast. With a significant net downhill, you’ll feel the momentum carry you forward. The elevation drop gives your legs an edge, allowing you to maintain speed with less effort. And just when you need it, the course balances things out with a few flat stretches, giving you the perfect mix of pace and recovery.
Whether you’re chasing a personal record or simply hoping for a smooth and satisfying finish, this route is your ultimate wingman.
Why You’ll Love This Course
Chase That PR
Downhill races give you gravity-assisted speed — and our course is designed to help you harness it without overtaxing your legs. Many runners crush their previous bests right here in Austin.
Community Vibes
Running through Austin isn’t just a race, it’s a celebration. Our local cheer squads, music, and enthusiastic residents line the route to fuel your spirit and push you forward.
Zero-Stress Support
We’ve got you covered. From clearly marked signage to well-stocked aid stations, our logistics are locked in — so you can focus on running your best race, not on finding water or wondering where to turn.
Cold Weather, Fast Times
Let’s be real — cold beats the heat every time when it comes to distance running. January in Austin brings crisp, cool mornings that are perfect for racing. Lower temps help regulate your body temperature, reduce fatigue, and let you push harder for longer. Translation? You’ll run faster, feel better, and recover quicker.
Runner-Friendly for All Levels
Whether you’re a seasoned road warrior or lining up for your first 13.1, our course welcomes everyone. The gradual downhill makes it accessible, comfortable, and totally exhilarating.
So what are you waiting for? Lace up, lean in, and let the Austin International Half show you how fun fast can be.
Register now and join us this January — we’ll be waiting at the finish line with high-fives and medals. #StayBlazin
Lightweight, Breathable Hat
Technical, Cooling Shirts
Shorts with Ventilation
Moisture-Wicking Socks
️ Performance Sunglasses
Hydration Essentials
Electrolyte Replenishment
Sweat-Proof Sunscreen
Final Tips for Summer Running
- Run early or late: Avoid the midday sun when heat and UV exposure peak.
- Start hydrated: Drink water before you head out.
- Ease up on pace: Your body works harder in the heat — don’t chase PRs.
- Listen to your body: Headaches, nausea, or chills are red flags. Stop, hydrate, and cool down.
1. Get on a Bike (Outside, Please)
Bonus: Join a local group ride to mix things up and meet some fellow athletes.
2. Swim Like a Triathlete
Hit up an outdoor pool like Deep Eddy or Barton Springs for extra Austin vibes.
3. Strength Train Without the Bro Gym Vibe
Pro tip: Look for local classes that cater to runners or endurance athletes.
4. Try a Rowing Class
5. Dance, Climb, or Play
6. Yoga That Doesn’t Bore You
Don’t Overthink It
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